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Научный журнал Моделирование, оптимизация и информационные технологииThe scientific journal Modeling, Optimization and Information Technology
Online media
issn 2310-6018

THE APPLICATION OF MARKETING IN SALES OPTIMIZATION

Chernikov S.Y.,  Bolyuh E.V. 

UDC 339.138
DOI:

  • Abstract
  • List of references
  • About authors

The problems associated with the use of marketing with sales management are considered. The effective marketing techniques are shown. The basic techniques of strategic marketing plan are considered.

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Chernikov Sergey Yuryevich

Email: chernikov_sy@mail.ru

Voronezh Institute of High Technologies

Voronezh, Russian Federation

Bolyuh Elena Vladimirovna

Voronezh Institute of High Technologies

Voronezh, Russian Federation

Keywords: optimization of sales, marketing, management, business

For citation: Chernikov S.Y., Bolyuh E.V. THE APPLICATION OF MARKETING IN SALES OPTIMIZATION. Modeling, Optimization and Information Technology. 2014;2(3). URL: https://moit.vivt.ru/wp-content/uploads/2014/10/ChernikovBoluh_3_14_1.pdf DOI: (In Russ).

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Published 30.09.2014