Intellectualization of management in organizational systems with a digital hub of performance results based on optimization modeling

The article discusses an approach to the intelligent management in organizational systems aimed at ensuring the efficiency of interaction between producers and consumers of activity results using digital technologies and optimization modeling. In the conditions of active digitization of business, a class of organizational systems with a digital activity results hub is identified. It is shown that in organizing the interaction between producers and consumers, management is aimed not only at coordinating objects of trading operations but also at regulating objects of information flows in order to reduce costs for digital transfer. At the same time, two optimization tasks arise, related to different schemes of distribution of objects from information flows by producers and consumers. In the first case, the optimized variables are the distribution coefficients of the planned volume of flow entering the digital hub between producing objects, taking into account promotion options. The extreme requirement ensures the minimization of costs, and the marginal requirement is associated with the planned maximum and minimum level of income of objects from the exchange of information with consumers. The decision-making algorithm combines random selection of coefficient values on a given interval with subsequent adjustment using gradient search. A stopping rule for the iterative process is selected, upon fulfillment of which the optimal distribution of information flows between objects is determined. In the second case, an optimization model is constructed in which the optimization variables are the coefficients of distribution of the planned volume of information flow between producers, taking into account the categories of activity results registered by the digital hub.

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