The economic indicators of any online store directly depend on the quality of product content. The acquisition of such content is often automated, but there is no single data exchange format on the market yet. As a result, companies spend a lot of resources integrating with various content suppliers and consumers. The author of the article proposes a format for process standardization taking into consideration the features of all types of e-commerce market participants. The format is based on the experience of developing a technological platform for a large online store and its integration with partners. The features of various market segments, types of goods, statistical data, existing exchange formats, international standards, market development trends are accounted for. The format is designed so that any market representative can start using it by means of the converter modules based on reading the required speed of commodity consumption detail without major modifications inside the access system. Such standardization will help to cut costs for market participants while integrating mutually, quickly distribute quality content, verify it, reduce the number of errors. This may lead to increased competition as small market participants will have equal access to data. Ultimately, all of this will enable venders offer their clients higher quality services and reduced prices.
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Shishkin Andrei Gennadievich
Email: andrey.shishkin.spb@gmail.com
ORCID |
X-Com Group of Companies
Moscow, the Russian Federation
